Do you want to increase your blog traffic with WordPress SEO? If you’re struggling to increase your blog traffic, it’s time to get serious about SEO.
Search engine optimization (SEO) is the process of improving your website’s ranking in search engine results pages (SERPs). This will make sure people can find and enjoy your content more easily. It may not be an easy task if you don’t know what to do, but this article will guide you through the process with eight tips for getting started on WordPress SEO:
1. Research on Popular Blogs in Your Niche
Figuring out what type of content is popular in your niche can help you identify the types of blog posts that seem to be going over well with readers, and which ones they gravitate away from. Once you have a good idea of what’s working, you can start doing more of it yourself and avoid topics that aren’t currently generating interest from potential fans.
2. Utilize Social Sharing Buttons Properly
There are several different social media platforms where people share content, including Facebook, Twitter, Pinterest, Google+, Reddit, and many more. Each one has its own audience that may or may not enjoy your brand of information depending on the topic being discussed. By adding sharing buttons to the top and bottom of each blog post, you’re helping interested readers spread the news about your posts to their own social circles.
3. Write Consistently
Whether you choose to write one or two times per day, stick with a schedule that makes sense for your writing ability and customers’ expectations. Readers will feel as if they can rely on your site for daily doses of information pertinent to the topic. On the other hand, those who see inconsistent content may not come back very often because they don’t know when they should check in to read new material.
4. Optimize Your Site’s Internal Linking Structure
One way for search engine bots to determine how relevant a page is compared to another page on a website is by looking at the number of links on each page that lead to other pages. If you want your most valuable content to rise in the rankings, you should try linking to it from another article with relevant keywords whenever possible. This helps search engines identify which words are most important for readers when it comes to your topic.
5. Avoid Duplicate Content
Search engines can easily detect when a website is using duplicate posts or images, so avoid doing this at all costs if you want people to take you seriously as a site owner and blogger. However, avoiding duplicate content doesn’t mean that your posts have to be extremely different from one another – it simply means don’t post the exact same thing twice under two different URLs. Instead, add a few sentences or phrases to make it seem like two entirely different blog posts.
6. Look for Traffic Leakages and Make Them Seals
It’s pretty easy to find out if a lot of people are leaving your website from a certain page, so look over the major entry points as well as the exit points on each page. If you can see that many people are dropping off at one particular point, you should try making it into a sealed-off area with no links pointing anywhere else on the site. This will force readers to take another action before they can continue browsing through other available content, such as signing up for a newsletter or emailing you directly.
7. Get Some Feedback From Readers
Gauging interest in various topics is helpful when choosing new blog posts to write because you have the opportunity to see what people are concerned with. You can send out surveys or even just ask for opinions on Facebook or Twitter. By learning more about what your customers want from you, you can focus more of your time producing material that they’ll enjoy.
8. Develop Relationships With Other Bloggers in Your Niche
You don’t need to always be sending visitors directly to your site; sometimes putting yourself out there as someone who is helpful and knowledgeable about a topic will make other bloggers want to link back to some of your content. This type of exposure helps raise awareness of your name and increases the likelihood that people will keep visiting over time.
Conclusion
Once you’re familiar with these practices, you should be able to see an increase in the number of visitors coming to your site, so experiment with different methods until you find something that works for you. I hope this article has given you some good ideas on how you can better market your blog.
If you need more efficient SEO tips, then contact us today!
