Case Study


Total Concrete Flooring

Total Concrete Flooring are a Canadian business who specialize in two main services – concrete and epoxy flooring.  They work with everyone from contractors, project estimators, industrial business owners, and maintenance professionals.


The Challenge

Total concrete flooring had a website that was broken and impossible for Abigail to edit.  The website was a poor representation of the company and did nothing to build their visible online presence.

Abigail contacted WPDesigns with the criteria of a smart, professional website that showcased the business and what they do along with being easy to update, edit, and expand the website as the business continues to grow.

The final request was that they could easily add previous projects to the website so they can show potential clients their previous work, their skills, and their quality of work.

Total Concrete Flooring Image 2 500X500 1

The Approach


Total Concrete Flooring Image 3 500X500

Abigail had given her requirements but left the design and construction of the website open.  She gave us some ideas and inspiration but wanted a website that was focused around others in the construction industry but exceeded them in terms of design and usability.

After discussions we created a new site map, removing some blocks in user navigation to access their main services and constructed a home page mock up that took all the criteria and expectations to heart.

Services included:

  • Brand Discovery
  • UX Design
  • Project Planning
  • Prototypes
  • Design System
  • Wireframes
  • User Interfaces
  • Responsive Web
  • Design

The Launch


We revised the design until satisfied and then commenced the project and constructed the website, using the mock up of the home page as the look and feel for the rest of the site.

Eco Bulb


Blue Print

Planning & Mockup

Web Design &Amp; Development


Website Hosting


The Outcome


  • Custom-created WordPress theme for Total Concrete Flooring.
  • Easy to add, edit, and update the site as the business continues to expand, add services, and gains new clients.
  • Simple process for adding in new projects, which are automatically included in the archives.
  • Clear and simple navigation on the site.
  • The site automatically backs up on a schedule to ensure no information is lost.

The Review

What Abbigail Says...

Total Concrete Flooring

Abbigail Zieske
Director of Total Concrete Flooring
Visit the Total Concrete Flooring Website

Quote Josh has been such a great help; thanks again.

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