Case Study

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Sullivan Exterior Cleaning

Bruce Sullivan runs many cleaning businesses and needed to ensure they all fitted cohesively together under the same look, feel, and branding.

The exterior cleaning section of his business focuses on cleaning the exteriors of houses, siding, and decking.  This part of his business operates locally to the Des Moines area of Iowa and doesn’t travel so far a field as his cedar shake roof cleaning business. 

The Challenge


Bruce needed his exterior cleaning business to fit in with his other two businesses, the site needed to allow the visitors to quickly discover what the site is about, to find his services, and to contact him.

The existing website was to be completely redesigned in order to meet the above requirements.

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The Approach


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The initial stage is to create a sitemap of the website and mock up for the home page. Once decided, the construction can be started and the site developed.

The site will be created on a custom template and utilize the post functionality in WordPress. The other sections will be pages that interlink and various archives to show the previous projects.

Services included:

  • Brand Discovery
  • UX Design
  • Project Planning
  • Prototypes
  • Design System
  • Wireframes
  • User Interfaces
  • Responsive Web
  • Design

The Launch


The new exterior cleaning website was  built on a WPDesigns domain in order to ensure there was no issue on the live domain.  Once complete, revised, tested, and ready to be launched the new website was uploaded and set to live.

Eco Bulb


Blue Print

Planning & Mock-up

Web Design &Amp; Development


Website Hosting


The Outcome


  • Custom-created WordPress theme Sullivan Exterior Cleaning.
  • The new website easily allows Bruce to add, edit, and update his website as needed.
  • Bruce’s customers can now easily find all the information they need through the use of the menu and the links placed on the website.
  • The customers can also contact Bruce directly and get a quote for their cleaning job.

The Review

What Bruce Says...

Bruce Profile Picture

Bruce Sullivan
Owner Sullivan Exterior Cleaning
Visit the Website

Quote Great communication. Delivered as promised. Very easy to work with. Will be doing another project with him.

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